Pay-Per-Click: Tracking for a Better ROI

Tracking Pay Per Click (PPC) Visitors for a Better ROI

Making it Easy to Track and Maximize Your ROI

What makes TrustRights' VizMax the top Pay Per Click (PPC) management plan in the industry? The answer is simple! We have meticulously researched and developed a platform for online business advertising campaigns that guarantees you the highest return on investment (ROI) from your sponsored search dollar.

Using breakthrough technology, the VizMax platform:

  • Automatically targets your customers by region using all the leading search engines and yellow pages/directory sites.
  • Finds the best keywords for your business, within your budget and marketing objectives.

Our automated system considers a number of keywords related to your business and then selects the keywords that are most likely to bring in the largest number of responses -- by telephone, e-mail or customer clicks.

TrustRight's Leading Edge Advantage

The biggest advantage of a VizMax PPC strategy is its ability to track, correlate and record all aspects of your campaign in real time. We start by linking your URL to a dynamic proxy site. Your site's contact prompts are then linked to proxy phone numbers and e-mail addresses. As a result, every time a customer clicks on a prompt, calls your number, writes an e-mail, or purchases a coupon, that transaction is recorded for later use.

This comprehensive database of all these response details are used in an algorithm to optimize your campaign parameters. The plan continually scrutinizes the impact of your online ads to maximize your ROI.

VizMax also records your customers' telephone responses. You can use this information to improve your internal procedures and systems. Are you losing clients because they are being left on hold for too long? Are your staff handling callers in ways that turn them into customers? There's so much you can learn with this facility.

VizMax has AI (artificial intelligence) built into the program that draws on this growing data base of facts about your visitors to continuously adjust your campaign metrics. The platform is constantly changing bid amounts and keyword terms to ensure more and more of your visitors fall into the bell curve "sweet spot" for conversions.

To ensure that you spend less on your PPC campaigns while still getting more of the right visitors. To ensure that more and more of the e-visitors we work so hard to get turn into customers. AND that after all is at the heart of "Maximizing ROI."

And with VizMax PPC (pay per click) management, you pay only when a potential customer enters your site. Its a platform that ensures the maximum click-through-rate, so you only pay on results.

Contact us or call 877.577.6892 to get a price for a plan. We'll also tell you about other synergistic programs that work to convert more of your visitors to clients.

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